This Cookie Policy explains how the website of Más Boutique Hotel Rome uses cookies and similar technologies.
What cookies are
Cookies are small text files that websites may store on the user’s device during browsing. Similar technologies may include pixels, tags, scripts, local storage, session storage, technical identifiers and other tools.
Necessary cookies
Necessary cookies allow the website to function correctly and do not require consent. They may be used for essential technical functions, consent preferences, security, error prevention and page loading.
Analytics cookies
Subject to consent, the website may use Google Analytics 4 to collect aggregated information about website use, such as pages visited, device, browser, traffic source, interactions and performance. Analytics cookies are activated only if the user gives consent.
Google Consent Mode v2
The website may use Google Consent Mode v2 in Advanced mode. Consent is denied by default. Before consent, analytics cookies are not activated. Google may, however, receive limited technical signals or cookieless pings according to the functioning of Consent Mode.
Google Search Console
Google Search Console may be used to verify site ownership and monitor presence in Google Search. It does not place cookies on visitors through the website.
Google Maps
The website may include Google Maps through a click-to-load feature. The map is not loaded automatically. If the user clicks to load it, the browser connects to Google Maps and technical data may be transferred to Google.
Booking engine
Booking buttons redirect the user to the official HotelInCloud booking engine, a third-party environment that may use its own cookies and tracking technologies.
WhatsApp, social media and external links
The website may include links to WhatsApp, Instagram, Facebook, Google Business Profile and other external services. When the user clicks them, the user accesses third-party platforms that may use their own cookies or tracking technologies.
Direct offer and OTA comparison tool
The website may include a comparison tool showing the direct booking conditions offered by Más Boutique Hotel alongside offers available on OTA platforms, booking portals or other third-party channels.
Depending on its technical configuration, the tool may use technical cookies, local storage, temporary logs, session parameters, caching systems, API calls, third-party data sources and temporary search parameters such as dates, number of guests and selected room.
If the tool uses only technologies necessary to provide the comparison requested by the user, those technologies may be considered necessary. If the tool uses analytics, profiling, personalisation, marketing, retargeting, persistent identifiers or non-essential third-party calls, such tools will be activated only after the user has given consent, where required.
Cookie and technology table
| Category | Purpose | Consent required |
|---|---|---|
| Necessary | Website operation, security, consent storage, technical functionality | No |
| Analytics | Website usage measurement through Google Analytics 4 | Yes |
| Google Maps | Interactive map loaded only after user action | User action / third-party request |
| Booking engine | Availability check and reservation on HotelInCloud | Managed by the booking engine |
| OTA comparison tool | Direct offer vs OTA comparison, depending on final technical setup | Depends on implementation |
Managing cookie preferences
The user can manage preferences through the cookie banner: accept analytics cookies, reject non-essential cookies, change preferences and withdraw consent at any time. A “Manage cookie preferences” link should remain available from the footer or from this page.
Browser settings
The user may also manage or delete cookies through browser settings. Blocking certain cookies may affect the correct functioning of the website or some services.
Updates
This Cookie Policy may be updated if tools used by the website are added or changed, including analytics, Google Maps, booking engine, social links or the OTA comparison tool.
Cookies used on this site
Below is the complete list of cookies that may be installed on your device when you visit this site, in line with the requirements of the Italian Data Protection Authority (Garante per la Protezione dei Dati Personali, provv. 231/2021).
Cookies not used at this stage: marketing and advertising personalisation cookies (ad_storage, ad_user_data, ad_personalization). This notice will be updated if advertising campaigns are introduced.
Change your cookie preferences
You can change your consent preferences for analytics cookies at any time by reopening the consent banner.
For more details on the processing of personal data, see the Privacy Policy .